E-Commerce Account Management


The Results You Want, The Metrics You Need

We guide you through converting page views into profit gains while providing you with the information you need for a successful search campaign.

 
  • Product Listing &
    Cataloging
  • Campaign &
    Advertisement
  • Listing
    Optimization

Product Listing & Cataloging

Amazon allows advertisers to serve advertisement to its website and make it helpful to the sellers to get visibility on their products. The ads appear within product searches, as banner ads, or as suggested products.

As an advertising platform, Amazon delivers the holy grail of massive traffic not only for your website and collect views on your products but it also delivers customers who are more likely to convert. Business owners who advertise on Amazon enjoy direct access to an immense number of people and make their product’s spread-ability higher. If you’re on Amazon, your product displays a lot of eyes to see. This online window-shopping leads to clicks which will be helpful to get the good conversions.

Campaign & Advertisement

Amazon allows advertisers to serve advertisement to its website and make it helpful to the sellers to get visibility on their products. The ads appear within product searches, as banner ads, or as suggested products.

As an advertising platform, Amazon delivers the holy grail of massive traffic not only for your website and collect views on your products but it also delivers customers who are more likely to convert. Business owners who advertise on Amazon enjoy direct access to an immense number of people and make their product’s spread-ability higher. If you’re on Amazon, your product displays for a lot of eyes to see. This online window shopping lead to clicks which will be helpful to get the good conversions.

HOW DOES THE CAMPAIGN WORKS ON AMAZON?

Everything from smaller to bigger things is available for sale on Amazon. Your advertisement can appear in a large variety of placements among these products, including the context of complementary or competitive products and a buyer’s purchasing history.

AND HOW DOES THAT WORKS THEN?

When buyers search for a product, then your product can appear alongside to your competitor’s products, enticing them to purchase your product instead. This marketing strategy instantaneously reminds customers of other options on the table. If shoppers search for a product similar to yours, your ad appears to remind them that your product might complement their purchase.

This complementary product matching can give customers more options by introducing your product. Amazon offers a variety of ads to fit your marketing strategy.

Here are a few things to keep in mind about Amazon ads.

  1. All advertisement packages are cost per click and based on an auction model.
  2. You choose the highest price you’re willing to pay for each click.
  3. The higher the price, the more likely your ad will appear.
TYPES OF AMAZON ADVERTISEMENTS (CAMPAIGN):

The ads appear around or within search results on product detail pages as a Sponsored Products. Because the ads are keyword targeted dependent, you can choose the keywords yourself or let Amazon automatically target your ad with suggested search terms.

Headline Search Ads: These ads also appear within search results, an area of high visibility, perfect for promoting brand awareness. With this type of ad, you can create a custom headline and logo and target keywords. When customers click on your ad copy, the ad will direct them to a customized page that showcases a collection of your products.

Product Display Ads: These ads appear in merchandising emails and on product detail pages towards the end of the shopping experience when the customers review their order. With this type of ad, you can target customers based on their interest in certain products and categories. You can choose which products these ads will appear alongside of, including your own products for up- or cross-selling and a competitor’s products to offer an alternative.

These campaign advertisements are based on the targeting strategy which, you can choose between automatic and manual targeting. In automatic targeting, Amazon decides when to display your product ad and in manual targeting, Seller manually defines the keywords and the bid rates.

This individualized advertising experience sets Amazon apart from other social media advertising platforms. Amazon, as the middleman, expertly arranges your products in front of the people are oh-so-willing to buy.

Listing Optimization

Optimization means making the best or most effective use of something as for in listing, optimize makes an effective impression for the customers. It isn’t just about an optimized product listing. It is also about your product’s quality, its features, and what customers think about it. Everything has to come together to make your listing successful.

When you say “optimization,” it is not only about accomplishing higher rankings on seller site search results. It is also about building a better and rewarding product overall.

Listing optimization is all about maximizing your keyword, effective titles and attractive descriptions and features ranking to help achieve greater conversions. By increasing your customer conversion rate, you can achieve two very important things for your listings and business.

  1. Optimized listings lead to increased sales and revenue – Even if the number of visitors to your listing remains the same, better content naturally leads to higher conversions and sales.
  2. Increased sales generate more listing traffic – Amazon actively rewards listings that are most successful at converting customers. The best listings rank higher in customer searches on seller sites and, as a result, are seen by more shoppers and produce even greater sales.
  • Account
    Management
  • Amaon
    FBA
  • Setup
    New Account

Amazon Account Management Services

Account management is a specific role that focuses on nurturing the relationship between sellers and customers. Managing accounts is always being an important part of any e-selling site or for the seller to maintain and handle profit and loss. Tecnoeffort handles a very important aspect of your store on Amazon. That is account health management. This involves analysis of customer activity and behavior to know what they think of your store and your conversion rate among other metrics. We also take care of customer communication so that they feel engaged and better served. Our team also handles matters such as returns, refunds, replacement and managing customer feedback for a positive image.

It not only includes the analysis but also having the proper managing of the account. Our well trained professionals manage your account with an ease so that you will not have to worry about.

Amazon FBA

The FBA (Fulfillment by Amazon) is one of the most valuable resources for sellers. When you have your products stocked in any of the Amazon warehouses, it helps you achieve the status of “featured” merchant, reaching you to the Amazon Prime Members. This also increases your possibility of winning the Buy Box. Together, these benefits pave a big way towards increasing the sales velocity and conversions.

Fulfillment by Amazon (FBA) helps you increase your online sales by giving you access to Amazon’s world-class fulfillment resources, fast, free delivery options for your products, and trusted and acclaimed customer service. Simply send your products to an Amazon fulfillment center, and we’ll store your inventory, pick, pack and ship your orders across India and provide customer service.

When you join FBA your offers become more visible and more competitive:

  1. Your FBA products are eligible for One Day Delivery, Free Delivery options so you gain access to millions of our loyal customers.
  2. FBA may also help you compete for the Buy Box which appears with the “Add to Cart” option when customers click on a product they wish to buy.

Setup New Account

To create a new business, an account is what you needed to sell your product because not anyone can start selling without having complete knowledge about it. For running your business, you have to get all details that needed to give you an approval to sell your products online. TecnoEffort helps you to setup the new account with detailed and complete information.

To create a new account, you need to have a proper guidance or knowledge about everything that needed to create an account for selling the product. We, here help you to provide all the information and guidance that needed to create or build a new online selling business within a limited time so that you will be free to sell your product online without getting confused and you take a step forward to involve into e-commerce business where you can expand your products within India or worldwide.

Other E-Commerce Services

We grow brands – and we get results. We create unique experiences that attract, engage and convert new customers to your business – pairing inventive creative with proven digital strategies to build brand campaigns that work.

Category Approval
Listing Optimization​
Competitive Prices
Deal & Promotion
Listing Enhancement
Orders Management
Campaign​
Aamazon Shipment​
Inventory Management

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